Our IdealShape Team
At IdealShape our mission statement reads as follows: “To assist individuals in transforming their mind and body for life, by using brain training, nutrition and exercise. We do this by connecting experts and individuals in a community that fosters success.”
As founders we all had our specific struggles with weight issues and we all defined our own success differently. We realized that each individual has to define and create their own success, and we wanted to help connect them with all the resources they might need to reach their goals.
Co-Founder and Chief Executive OfficerCarla Meine is a true entrepreneur. Even while holding executive positions for Morris Airlines, Mrs. Fields Cookies and Godfathers Pizza she looked for ways to create new business and make the companies more profitable.
In 2003 she was named Utah Ernst & Young Entrepreneur of the Year for the Consumer and Business Services category. She founded a teleservice company that was in the Utah Top 100 Fastest Growing Companies for five years and was named Best of State for Customer Service/Call Center in 2004. Her company made the Utah Top 10 Women-Owned Businesses according to Utah Business Magazine for nine straight years. In 2009, Carla was named one of the “30 Women to Watch” by Utah Business magazine for her efforts with VAST. Carla has always been passionate about helping others achieve health and fitness, and in 2003 she founded IdealShape with husband David Meine.
Co-Founder and VP Product Development As IdealShape's Brain Trainer, David Meine has extensive experience working with industry experts to discover the best ways to change the brain for positive weight loss success. He has become convinced that the path to truly training the brain to achieve lasting health and fitness goals is within everyones grasp.
Since then, David has created the IdealShape Brain Training CD series and has authored two books: "Think: Use Your Mind to Shrink Your Waistline," released January 2013; and "IdealShape for Life" written with Carla Meine and Skyler Meine. He has motivated thousands of people over his 30+ years as a professional speaker. One truth he believes is that weight loss begins or ends in the mind.
VP of Sales and MarketingA professional personal trainer with a bachelor's degree in exercise science, Skyler Meine brings an extensive fitness background to the IdealShape executive team. Each day, he studies the top nutrition and fitness resources and keeps in tune with industry leaders to merge their knowledge with his own.
Stemming from his own experience, Skyler’s greatest goal is to help others on their weight loss paths with the most effective and efficient fitness plan possible. This means not only taking the weight off, but also learning the health and fitness principles needed to achieve lifelong fitness. He believes that if you can master your health and keep energy levels up, you’ll feel happier and more self-confident. Skyler has seen firsthand that taking an interest in health and appearance will positively affect every aspect of our lives.